Pacific Boats on Long Beach Boulevard in Long Beach, California

by John Margolies

Photographed using the camera of famed architectural photographer John Margolies, this exquisite fine art photograph highlights the famous Pacific Boats on Long Beach Boulevard in Long Beach, California. Depicted through an enormous vertical pylon sign shaped like a surfboard under a clear sky, the photograph brings to life the glory days of marine West Coast culture and sign-making. Through the blue and white block letters, dealership banners, and boats displayed (which include famous models like Challenger, Galaxie, Ranger, and Tahiti), the photographer captures the essence of mid-century roadside typography.

A must-have visual item for fans of California design, sign art, and architecture.

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