D.T.'s Liquor Sign in Cheyenne, Wyoming

by John Margolies

Turn up the nostalgia to eleven with this amazing photo taken by John Margolies of the famous D.T.’s Package Liquors sign located in Cheyenne, Wyoming. Featuring such wonderful imagery as a charmingly strange pink elephant holding a barrel, a Googie starburst arrow design, and neon lettering all against a beautiful western sky, this piece is an outstanding example of roadside advertising.

With Margolies’ impeccable use of color and design, this mid-century small town commercial artwork is worthy of being displayed in any home bar, game room, or gallery setting.

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