Zodiac Cocktail Lounge in South Daytona Beach, Florida

by John Margolies

Photographed in 1979 by the renowned "roadside" photographer John Margolies, this colorful artifact of Americana is the entrance of the Zodiac Cocktail Lounge in South Daytona Beach, Florida. Featuring the impressive yellow-and-blue rocket ship on top of a giant steel truss archway, this photograph is a true representation of the Mid-Century Modern Googie architecture style and of the fascination with the Space Race era felt by Floridians. Through his photo, Margolies captures the vibrant red lettering, Palm tree background, old-style marquees ("Disco Shows Nitely / Game Room / Drinks 1/2 Price 3-9"), and clear blue sky of this bygone era.

This restored archival fine art print will be a wonderful addition to fans of vintage neon signs, Florida memories, and mid-century architecture.