ACME Market in Morris Plains, New Jersey

by John Margolies

Experience an eternal piece of Mid-Century America through this remarkable photograph taken in 1976 showcasing the signage of ACME Market in Morris Plains, New Jersey. Taken by John Margolies, one of the most celebrated photographers of the 20th century, this artwork captures the spirit of commercial branding and vernacular architecture that characterized America's roadsides through the centuries.

A depiction of ACME's vintage-style cursive sign, its metallic tower shape, the bold sales windows of the shop, as well as the red phone booth in a sky of bright blue. Known for his exacting style, Margolies took this picture in bright sunlight. This photo captures the typography and design aesthetic of Mid-Century New Jersey grocery stores that were later changed by redesigns. Ideal for lovers of vintage art, New Jersey natives, and Roadside America fans.

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