Gulf Gas in Scranton, Pennsylvania

by John Margolies

Experience mid-century American roadside nostalgia through John Margolies' famed photograph of a spotless Streamline Moderne Gulf Service Station in Scranton, Pennsylvania. This fantastic photograph perfectly encapsulates the visual culture of the 20th century commercial era: shiny white porcelain enamel panels framed by Gulf’s trademark orange and blue, as well as bold typography with vintage Hertz rental window graphics. Reminiscent touches include the adjacent Pepsi and Coca-Cola vending machines along the sidewalk, as well as the large Camel Lights billboard in the background.

This print, which is part of the Library of Congress Margolies Collection, is an absolute must-have for all fans of Art Deco roadside architecture, vintage gas & oil collectibles, vintage sign design, and Pennsylvania history.